Casillero del Diablo owner Viña Concha y Toro has hailed performance in the UK, which the company said “continues to be the most important market”. In a results statement for full-year 2021, the Chilean company said the UK generated 25% of revenues, with an increase of 10.1%. The company’s global performance saw a near-9% increase in sales and a 26.7% lift in profits as its…

Wine company Concha y Toro has launched a social media campaign to coincide with B Corp month in March. The ‘Pour a glass of positive impact’ campaign will feature on social feeds for Casillero del Diablo, Cono Sur and Trivento, reaching an estimated 5 million consumers. Concha y Toro is one of around 4,600 global businesses to achieve B Corp status after being certified…

Concha y Toro UK is sponsoring this week’s virtual Future of Wine Forum.   The event, which was first held last year in London, will take place virtually on November 26 and 27. The sustainability-focused conference will examine the major issues facing the wine value chain, with in-depth focus on sustainable viticulture, distribution, logistics, circular approaches, consumers and transparency. It will feature contributions from more…

Concha y Toro UK has launched a new wine from Argentina’s Trivento brand. Trivento Reserve Shiraz is designed to complement the “hugely popular” Reserve Malbec and Private Reserve Malbec, which have delivered impressive sales for the brand in recent times, according to the producer. Concha y Toro UK has seen “unprecedented growth” for its Argentinean brand over the most recent 52-week period. In total market,…

Casillero del Diablo, Concha y Toro’s biggest brand, has announced a major TV push for its ‘Wine Legend’ campaign in the run up to Christmas 2020. The brand’s 20-second advert will appear across ITV, Sky and Channel 4 between November 26 and December 13, 2020, when it is calculated to reach over 62% of ABC1 adults. The producer said the brand’s long-term partnership with Sky…

Simon Doyle, general manager of Concha y Toro UK, is calling on the larger players in the business to respond to the urgent request for emergency donations to The Drinks Trust, the charity dedicated to the people who form the UK drinks industry workforce. Doyle said: “The recent days and weeks have been and continue to be an unprecedented situation in the UK economy, in…