Heineken takes stake in Ellie Goulding’s Served RTD brand

Heineken UK has acquired a significant minority stake in Served, the ready-to-drink brand co-owned by Ellie Goulding. The deal, for an undisclosed sum, sees Heineken…

Sogrape takes majority stake in Liberty Wines

Sogrape is taking a majority stake in Liberty Wines, while Champagnes Charles Heidsieck, Piper-Heidsieck and Rare will take a minority stake. The move is described…

Beavertown sells minority stake to Heineken

Heineken has confirmed it has taken a minority stake in London’s Beavertown Brewery to tap into the popularity of craft beers.  The Dutch company’s investment…