Bestway Wholesale has launched its World Cup campaign across all of its UK depots, offering promotions on items such as beer packs and soft…
Bestway Wholesale has launched its World Cup campaign across all of its UK depots, offering promotions on items such as beer packs and soft…
BWS sales decreased 0.1% over the four-week Christmas trading period as consumers switched to alcohol-free alternatives and soft drinks, according to Nielsen till data. It reported that the no and low-alcohol beer and cider category enjoyed impressive 24% growth during the four weeks to December 28, 2019. Soft drinks was one of the best performing grocery categories, with sales up 2.4% year-on-year. Cola was the…
It’s now easy to find soft drinks that command higher prices and boast more natural ingredients than many alcoholic beverages, and it seems consumers are crying out for even more choice. For years the premium soft drinks category has been in a process of change but it’s taken some time for producers to understand the needs of the UK consumer while navigating legislation changes around…
Fentimans is adding Apple and Blackberry, blending the two “quintessentially British” fruit to create a new soft drink. The drink has been made using the botanical brewing method used to make all Fentimans drinks, combined with a combination of crisp apple and blackberries. Marketing director, Andrew Jackson, said: “Being British is embedded in the DNA of the Fentimans brand. There is nothing more quintessentially British…
The Dry Drinks Company has launched the first in a series of alcohol-free products, starting with an alcohol-free beer and cider. ‘Smashed Hops – Soft Beer’ and ‘Smashed Apple – Soft Cider’ (both 0.05% abv) were created as premium alternatives to alcohol. The Dry Drinks Company was formed 12 months ago by Richard Clark, who previously helped launch Crabbie’s Ginger Beer and Whitley Neil Gin.
Dalston’s has launched three new flavours and a new look for its full range of “honest, additive-free and better-tasting” soft drinks. The craft soft drinks producer, which has just gained listings in 200 Waitrose stores, has introduced three newcomers to its canned range: Fizzy Elderflower, Cherryade and Ginger Beer. All three are blended with British spring water and a balanced amount of beer sugar, for…
Britvic has unveiled its new category vision, which reveals a £2.6 billion soft drinks sales opportunity over the next five years. Its Drink Differently vision – identified in its latest annual Soft Drinks Review – shows that although the soft drinks category is already worth £14 billion, and soft drinks are consumed twice a day on average, “there is still considerable headroom for growth”, because…
VK supplier Global Brands has announced it grew sales by 16% to £42 million in the year to September 30, 2017. Gross profit also went up by £1 million to £11.8 million and it has increased the size of its workforce to more than 160 to cope with increased demand for its products. It said that VK volume sales were up 20% and that it…
