Apothic Red wine to launch digital sampling campaign

US wine brand Apothic Red is due to launch its Smooth Sampling campaign across the UK in March. An advertising campaign will be running…

Product Guru lines up event to introduce new brands to buyers

Product Guru, which describes itself as an online platform to connect products and buyers, has announced plans for an in-person sampling event. The Gift Food…

Hobgoblin promotes cask ale with bottles

Hobgoblin is using bottled beers to promote cask ale. The brand is set to tour five UK cities – Birmingham, Hull, Liverpool, Bristol and Southampton…