Whyte and Mackay has rolled out a new pack design for its Scottish liqueur brand, Glayva. The new livery, which is said to feature “golden…
Whyte and Mackay has rolled out a new pack design for its Scottish liqueur brand, Glayva. The new livery, which is said to feature “golden…
BrewDog has become the latest producer to release a larger format in time for the festive season. The brewer said its flagship Punk IPA is now available in a six-litre keg. The keg, which carries an RRP of £41.90, is compatible with the PerfectDraft machine – a home draught dispenser. Manchester brewer Joseph Holt has also released a range of mini-kegs, as it looks to…
Diageo has said its Guinness Microdraught system will be available to consumers for home use. The draught bar tap will be available to British consumers from December 6, with an RRP of £750. The system, which requires a special Microdraught can, uses technology to help drinkers pour the perfect pint of Guinness. Neil Shah, head of Guinness GB said: “After two years in development we…
Campari has launched its first NPD for the Aperol brand in the UK market. The Aperol Spritz Kit features a smaller 35cl bottle of Aperol and a 37.5cl bottle of Cinzano Prosecco DOC. The kit is launching in the convenience channel, with an RRP of £16. Each kit contains ingredients for 4-5 cocktails. Sandra Brunet, marketing director, Campari Group UK, said: “Whilst the Aperol Spritz…
A range of ready-to-drink cocktails has launched in the UK after success in luxury hotels in Asia. The Laiba Beverages range was created by Michael Chen, former bar manager of The Roosevelt in Sydney and bartender at Eau-de-Vie in the same city. The range comprises Earl’s Old Fashioned, I Am Coconuts, In Love With Rosemary, Twisted Negroni, Cold Brew Martini, Passion De-Light, Laiba Sour and…
Moët Hennessy is launching Volcan De Mi Tierra Tequila into the UK. Created in 2017 in the volcanic region of Jalisco, Volcan De Mi Tierra has been borne out of an entrepreneurial partnership between the Gallardo family and Moët Hennessy. Volcan De Mi Tierra, which translates into ‘land of the volcano,’ represents a celebration of provenance and legacy, according to Moët Hennessy. Volcan De Mi…
Treasury Wine Estates is breaking into the hard seltzer category in the UK via its wine brand 19 Crimes. 19 Crimes, which TWE says is the UK’s number one millennial wine brand, is adding two new hard seltzer products to its portfolio to appeal to a new generation of wine drinkers. Presented in a 33cl can with a unique design which aims to leverage the…
Smokehead Islay Single Malt Whisky is claiming a UK first with the launch of a pre-mixed single malt in a ready to drink (RTD) can serve. Kick-starting the brand-new RTD range are two serves: ‘Smokehead mixed with Cola’ and ‘Smokehead mixed with Ginger + Lime’. Both 33cl cans are designed to offer accessible flavours with the “unmistakable Smokehead twist”, priced at RRP £2.50 with an…
