Sicilian Wine brand Purato has undergone a packaging redesign as brand owners look to communicate sustainability values to consumers. Launched to coincide with…
Sicilian Wine brand Purato has undergone a packaging redesign as brand owners look to communicate sustainability values to consumers. Launched to coincide with…
Purato, the organic Sicilian brand by Stefano Girelli’s TWP Wines, has undergone a full makeover to celebrate its tenth birthday this year. The new packaging, which highlights the wine is certified organic and vegan friendly, is supported by a new strapline ‘Green to the Extreme’. The revamped packaging is also eco-friendly across the label, bottle and closure, and it is 100% recyclable. Girelli said: “We…