Aldi in Pimm’s Wimbledon stunt

Aldi is selling glasses of its version of Pimm’s (Austin’s) for 78p, across the road from Wimbledon Tennis Championships. The supermarket said today that the…

Diageo GB: sales growth driven by premium brands and innovation

Diageo GB has reported its third year of continuous growth for its GB portfolio, driven by the success of its Reserve business, innovation pipeline and…

Pimm’s Cider Cup range increases by three

Diageo has launched three new fruit cider drinks under its Pimm’s Cider Cup range. The drinks giant branched out into fruit cider in June last…
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