Greene King shares have been on a tear over the past year and they closed at 674p on Friday. That represents a 46% increase over…
Greene King shares have been on a tear over the past year and they closed at 674p on Friday. That represents a 46% increase over…
There were 253 premium bottled ale launches in the past year (IRI) and a leading brewer has warned that too much innovation could damage the category. Launches have added £28 million to the category in the past two years, which amounts to 49% of all category growth, according to IRI. But in its 2015 PBA Report, the UK’s leading supplier, Marston’s, warned that “over-innovation”…
Diageo has launched a golden ale, a fruity cider and a white rum and now competes in virtually every BWS category imaginable. Guinness golden ale, Pimm’s Cider Cup and Captain Morgan White are just three of seven additions to a formidable line-up for the UK trade. They are joined by RTD Smirnoff Ice Double Black, frozen pouches for Pimm’s and Gordon’s gin, and a pineapple…
Lager and cider suffered dwindling sales over the summer months as shoppers turned to spirits and ales instead, according to the latest Nielsen data. Cider was down 6% in value and lager dropped 4% in the 12 weeks to September 13, while wine was down 1% – but spirits grew 3%. The one shining light in long drinks was premium bottled ales, which grew 10%…
The off-trade is gaining a stranglehold on the UK’s total beer market and has returned it to growth for the first time in years, according to a new report. The overall market grew 0.2% in the year to February 2014 (IRI and CGA), but the pub trade suffered plummeting sales while take-home channels surged. Towards the end of 2013 the off-trade overtook the on-trade in terms…
Premium bottled ale is performing ahead of expectations after growing £90 million in the past year – and it stands to become a £1 billion category by 2020, according to a leading brewer. The category is now worth £420 million (IRI, year to March 2014) and Marston’s – which has published its 2014 PBA market report – believes it will continue to grow. Senior category…
For the first time in a decade the UK beer market has shown two consecutive quarters of growth – led by retailers who champion premium bottled ale. The British Beer & Pub Association produces a quarterly beer barometer survey and it shows the total beer market grew 5.2% in the third quarter of 2013, its best performance this century. It then grew 0.8% in the fourth…
Consumers browsing the premium bottled ale fixture this month may be stopped in their tracks by a picture of a disembodied bulldog head wearing sunglasses and a fez while looking down on an elephant balancing on a beach ball, with the word “Madness” emblazoned in between. Further down the aisle they will see a picture of Eddie the Head, the Union Jack-waving skeleton that serves…
