Carlsberg Marston’s Brewing Company (CMBC) has announced plans to close its Ringwood Brewery and shop. The Hampshire site will shutter from January,…
Carlsberg Marston’s Brewing Company (CMBC) has announced plans to close its Ringwood Brewery and shop. The Hampshire site will shutter from January,…
Carlsberg Marston’s Brewing Company has rolled out the first TV ad for its Birrificio Angelo Poretti brand, as it looks to tap into the beer with food occasion. The campaign, called Made For The Table, shows a “range of scenarios set around a dining table for celebratory occasions and intimate moments; a group of friends at dinner, a couple on a date and a busy…
The Competition and Markets Authority (CMA) has cleared the proposed Marston’s and Carlsberg joint venture. A statement said: “Both companies are large brewers of beer and cider, as well as offering related services, such as wholesale supply of their own and other producers’ drinks to pubs and restaurants. “Marston’s also owns a significant number of pubs located across the UK. The decision by the Competition…
Marston’s has formed a joint venture with Carlsberg UK to create a brewing and distribution company. Marston’s said the partnership values its brewing business at up to £580 million and Carlsberg UK’s brewing business at £200 million. Marston’s is set to get a 40% stake in the new business, which will be called Carlsberg Marston’s Brewing Company. Ralph Findlay, chief executive of Marston’s, said: “This…
Marston’s Brewery is launching a consumer competition offering the chance to ‘brew your own beer’ in its 600-pint innovation brewery, DE14. One lucky winner will brew their own beer with the help of head brewer, Patrick McGinty, and when the beer is ready they will also get the chance to throw a party for 10 people in the DE14 visitor centre at Marston’s Brewery in…
Marston’s has consolidated its position as Britain’s leading ale producer by purchasing the Charles Wells brewery and brands for £55 million. That means it has bolstered its portfolio with the likes of Bombardier and McEwan’s, while it has also taken on UK distribution rights for Kirin, Estrella Damm, Erdinger and Founders. In 2015 Marston’s purchased the Thwaites beer division and it has also swallowed up…
Marstons has overhauled its beer range with a striking new look in a bid to attract a new generation of drinkers. The Burton-based brewer is investing more than £1m over the next 12 months on new positioning, designed to be “100% Burton”, rooted in its past but with a keen eye on the future. Lee Williams, marketing manager, said: “The harsh reality is that as…
There were 253 premium bottled ale launches in the past year (IRI) and a leading brewer has warned that too much innovation could damage the category. Launches have added £28 million to the category in the past two years, which amounts to 49{7c69fd72f8e2bab9ee87ef5a2685d86c0107c79a8a610a3574925e3ec9a3ba47} of all category growth, according to IRI. But in its 2015 PBA Report, the UK’s leading supplier, Marston’s, warned that “over-innovation”…
