Edrington’s single malt whisky brand The Macallan has lined up a partnership with luxury retailer Harrods, to create a James Bond-themed experience. The activation, which…
Edrington’s single malt whisky brand The Macallan has lined up a partnership with luxury retailer Harrods, to create a James Bond-themed experience. The activation, which…
Edrington has been given the green light for a £100 million redevelopment of its Macallan distillery near Craigellachie on Speyside. It will expand production and warehousing, and add a new visitor centre after Moray council’s planning committee voted in favour of its bid. Graham Hutcheon, group operations director of Edrington, which owns the Macallan brand, said: “We are delighted with the decision taken today by…
Edrington is investing £100 million a new distillery for The Macallan in Speyside, Scotland. The move is subject to planning permission, but if approved it will begin next year and should be up-and-running by 2017. Edrington said the new distillery will help meet spiralling demand at home and abroad as Scotch has become so popular in emerging markets that exports add £135 to UK coffers…
The Whisky Shop has named The Macallan Amber as its Whisky of the Year 2013. More than 300 whiskies were in the running for the accolade but The Macallan single malt outshone the rest as store manager votes were combined with sales data to crown a winner. The Macallan Amber retails at £59.99 and was praised for its vivid colour and strong use of sherry…
Maxxium UK has created a Facebook app that lets fans of The Macallan whisky create and share a “virtual dram”. The brand has more than 60,000 fans on Facebook, who can now choose their favourite Macallan variant, such as The Macallan Sherry Oak 12 Year Old, or serve, such as The Macallan Ice Ball, and share them with their friends on Facebook. As they share…
