How retailers can make the most of Instagram

As social media platforms go, Instagram might be one of the trickiest, says Tom Harvey, co-founder of YesMore drinks marketing agency. It seems so easy…

Waitrose reboots its beer and cider range

Waitrose has overhauled its beer and cider range and shoppers can look forward to new drinks from the likes of Beavertown, Sxollie, Hawkes and Wiper…

“There’s a Beer for That”: biggest names in British beer unite for £10 million campaign

The biggest names in the British beer industry have united to launch a £10 million marketing campaign called There’s a Beer for That. A TV…