KBE Drinks has announced a £1 million marketing campaign to showcase a new look for its Kingfisher beer brand. The rebrand, which will roll out…
KBE Drinks has announced a £1 million marketing campaign to showcase a new look for its Kingfisher beer brand. The rebrand, which will roll out…
Kingfisher Beer Europe is to market and distribute the popular Indonesia beer brand Bintang Beer across the UK and selected European markets. Bintang is the leading beer brand in Indonesia and it has 85 years-worth of heritage. Kingfisher’s deal with Multi Bintang Indonesia (part of the Heineken company) will see the brand available in the UK market for the first time. Damon Swarbick, chief executive…
Heineken will brew, sell and distribute Kingfisher in the UK from October. Indian’s number one lager brand joins the likes of Foster’s and Kronenbourg in Heineken UK’s stable, ending its current agreement with Shepherd Neame. Damon Swarbrick, chief executive of Kingfisher Beer Europe, said: “We are looking forward to working with Heineken to develop the significant opportunity that exists in the UK market.” Kingfisher will…