Strongbow earns new ad campaign

Heineken has launched a multi-million pound ad campaign for Strongbow, positioning the cider as a reward for “men who get the job done”. The campaign…

Heineken back on TV

Heineken has launched the second TV ad in its Open Your World campaign. The 60-second spot is called The Date and tells the story of…

Heineken launches c-store programme

Heineken has launched a programme that aims to help convenience stores boost beer and cider sales by up to 20%. The Star Retailer programme is…