Thatchers Cider sees “clear opportunity” for apple and fruit cider growth

Cider has a “clear opportunity” to introduce more shoppers into the category and there is room for both apple and fruit cider to grow in…

Thatchers extends Haze variant with new multi-pack

Thatchers is introducing a 10-can multi-pack for its Thatchers Haze Cider to tap into the popularity of both the brand and this smaller multi-pack format.

Cloudy with a 100% chance of apples

Thatchers has launched a marketing campaign called “cloudy with a 100% chance of apples” for its cloudy cider, Thatchers Somerset Haze. The campaign will include…