William Grant & Sons has reported a lift in both turnover and profits for 2023. The company, which is family owned, reported a…
William Grant & Sons has reported a lift in both turnover and profits for 2023. The company, which is family owned, reported a…
Resisting discounts and pushing gift packs will bring the Scotch category back into growth in the UK, according to a leading supplier. Blended Scotch is down 4% and single malt 2% in volume in the UK off-trade (Nielsen, year to July 19). Glenfiddich supplier William Grant said it took a decision to accept volume losses in a bid to shun discounts and…
Glenfiddich has released a range of Father’s Day gift packs. Each whisky in its core range – 12 Year Old, 14 Year Old and 15 Year Old – will have a gift tin containing a gift tag and a branded sticker to use when it is wrapped as a gift, for specialist off-licences. In the multiple grocers there will be faux-leather wrapped gift tins, supported…
The Glenfiddich distillery is marking the single malt’s 125th anniversary with a Christmas tree made of whisky bottles. The 10ft tree will take pride of place at the distillery’s home in Dufftown, Scotland, and was made with 665 triangular green bottles. It has been built to pay homage to the first drop of whisky that flowed from Glenfiddich’s stills on Christmas Day, 1887. Stuart…
Glenfiddich has signed up sports stars and explorers including Paralympian Dame Tanni-Grey Thompson and Sir Ranulph Fiennes for a series of upcoming primetime TV ads. The Scotch brand will sponsor a documentary called Harry’s Mountain Heroes, which airs on August 27 and follows a team of wounded soldiers attempting to climb Mount Everest. Glenfiddich ident ads will run in the breaks between the documentary, marking…
Glenfiddich has repackaged its 21 Year Old single malt Scotch whisky and released its first ever vatted vintage reserve, from 1974. The new packs for Glenfiddich 21 Year Old now feature the sub-brand Gran Reserva, and the burgundy-themed label and box have an intricate filigree pattern. The gift box includes a display plinth and a booklet about the whisky’s heritage. Global brand director Katie Rawll…
William Grant & Sons group operations director, Bill White said: “Brian, who had loyally served the company for 22 years, having joined in 1989, was a highly valued team leader for the last six years and before that a popular team member in the Dufftown process team. “Our heartfelt thoughts, condolences and sympathy go to Brian’s family, friends and colleagues and to those who worked…
