Tesco has started to roll out new livery for its Finest range, as it looks to use labels to tell the story of the wines.
Tesco has started to roll out new livery for its Finest range, as it looks to use labels to tell the story of the wines.
Curious Brewery has announced it will be the first-ever sponsor of the UK’s wine harvest, which is set to be the biggest in its history. The premium beer brand’s sponsorship will cover many of the UK’s leading vineyards and one in France. This summer’s grape harvest is set to be the biggest in the country’s history, thanks to the long hot summer, and increased plantings…
Tesco has added a selection of new sparkling wines to its Finest range, increasing its range of price points as well as introducing its customers to some traditional styles from lesser-known regions. The newcomers include a Tesco Finest Franciacorta, a Cremant de Limoux Rose, Prosecco Frizzante and a Valdobbiadene DOCG Prosecco Magnum. Tesco’s product develop for sparkling, Alex Runciman, said: “We have been working closely…
Tesco has added a raft of new wines to its Finest range, taking the total number in this collection to 109. The wines, which have been created in partnership with world-renowned producers, are designed to champion some of the best regions and grape varieties across Australia and New Zealand. In addition to this, other newcomers to the Finest range would help to introduce customers to…
Tesco plans to introduce a selection of premium Old-World wines under its Finest brand. The range, which it has created in collaboration with world-renowned producers, will be in stores across the country and online from this month. Tesco said the wines will offer a prestige selection, without the characteristically high prices expected for respected regions such as Margaux and Valpolicella Ripasso. The wines, which will…
Tesco has said its work this year in simplifying its own brand wines has been a success and it will continue to be a key focus area in BWS. Graham Nash, Tesco’s product development manager, told OLN: “We have changed quite a lot in the last 12 months. We worked on getting our own label range where it made sense to our customers and moving…
Tesco plans to trial a pre-mixed case of wines from its Finest range in 280 stores, following the success of these wines over Christmas. The Tesco wine team has put together a case of South African wines to encourage customers to explore within the Finest range. The four-bottle case contains Finest Stellenbosch Sauvignon Blanc 2015 (rrp £5.50), Finest South African Chenin Blanc 2015 (rrp £5.50),…
Meantime is offering drinkers the chance to win a trip to the Yakima Valley in Washington State in an on-pack promotion. The brewer calls it the “prime hop-growing region in the world” and has a core line called Yakima Red. The promotion will run through August and will offer three winners the chance to join Meantime founder and brewmaster Alastair Hook on his annual hop-sourcing…