Mock Guinness “Stay at home” advert taps into nation’s mood

A freelance copywriter, who created a mock Guinness advert with a marketing message aimed at keeping people at home, is now celebrating the fact…

New Amsterdam Vodka reveals new ad campaign

New Amsterdam Vodka has launched an advertising campaign to champion those who pursue their dreams. Pour Your Soul Out is described by the company as…

Smoke and mirrors: what is happening to e-cigs?

Have e-cigarettes prematurely peaked? A consumer survey by Smoking in England and researchers at University College London suggests usage has “taken a downturn”. The…