Brand loyalty is no longer a key driver in BWS sales, says expert

Retailers have proved that brand loyalty in BWS is a myth and it is more of a commodity category than suppliers like to admit,…

Co-op own-label wine is big winner in loyalty scheme

The Co-operative Group’s revamped membership scheme is helping to drive sales of its own-label products, with the wine category benefitting the most. The scheme was…

Wines sales buoyant at the Co-op

Wine sales at The Co-operative Group are buoyant following the roll out of a new ranging system in the spring. In March 2016 the retailer…