Carlsberg trials bio-based fibre bottle

Carlsberg Group has started a consumer trial scheme for its new fibre bottle. The sampling initiative involves 8,000 bottles in 8 countries, including the UK.

DrinkWell launches its own lower calorie and carb IPA

DrinkWell, the specialist retailer of low calorie alcoholic drinks, has launched its own IPA to spearhead its lower calorie and carbs beer portfolio. DrinkWell IPA…

VK adds festive Candy Cane flavour to its mixed packs

VK is getting ready to spread festive cheer with the launch of its limited-edition Christmas flavour. The 4% abv VK Candy Cane, which is a…