Pernod Ricard teams up with The Coca-Cola Co in RTD push

Pernod Ricard has partnered with The Coca-Cola Co to launch RTD Absolut & Sprite. The move follows a similar tie-up between Brown-Forman’s…

Coca-Cola eyes off-trade in RTD launch: “the convenience sector is key for RTDs”

Coca-Cola is arguably the most recognisable soft drink in the world. And now, in a first, its brand owners are tapping into the rapidly…

Washington Wine secures Royal Slope as new American Viticulture Area (AVA)

Royal Slope is the newest American Viticultural Area (AVA) in Washington. The Alcohol and Tobacco Tax and Trade Bureau (TTB) published the final rule for…
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