A new online drinks shop is reporting surprise consumer trends for perry and cap classique sparkling wines from South Africa.   Home Tipple says sales of perry have increased by 80% since June. The site lists bottle-fermented perry from Burrow Hill in Somerset. Home Tipple director Mikey Studer said: “Shoppers are seeking more boutique producers and are intrigued by perry because it…

Following significant new funding from Accolade Wines, Campari Group UK and retailer Iceland, Community Alcohol Partnerships (CAP) has announced plans to extend its work programme to reduce alcohol harm among young people and improve their health and wellbeing.  The new funding will allow CAP to extend its work in areas of the UK which have the highest rates of hospital admissions among under 18s, including…

Community Alcohol Partnerships (CAP), which works with retailers to prevent under-age drinking, has reported substantial reductions in the supply of alcohol to children in areas where it has created local partnerships. In its 2020 annual report it looked at data from 2016 to 2020, which showed that 99% of retailers passed Challenge 25 compliance tests for alcohol sales, while 86% of retailers did not sell…

Brewdog’s “F**k You C02” advert, which ran throughout August 2020 across outdoor posters and in print titles has been found in breach of the Advertising Standard Authority’s Code of Practice. The poster, seen in a number of locations around the UK, featured large text taking up the whole ad, which stated “F**k You C02. Brewdog Beer is Now Carbon Negative”. The letters between F and…

Community Alcohol Partnerships (CAP) has announced significant reductions in underage drinking in areas with CAP schemes, and it also announced plans to extend into around 100 new areas nationally.  The latest report, which reflects evidence from the last four years, shows that CAPs are achieving significant reductions in alcohol supply to children, alcohol-related anti-social behaviour and underage drinking. Speaking at the annual CAP celebration at…

The Advertising Standards Authority (ASA) has investigated separate adverts featuring Southern Comfort and Bombay Sapphire Gin and it concluded ads related to the former to be in breach of the CAP Code. The ASA investigated two Instagram posts promoting Southern Comfort, one by Francesca Perks and the other by Jack Remmington, following complaints challenging whether the ads breached the Code by featuring someone who seemed…

Marketing messages related to the CBD and Hemp-infused rum Dead Man’s Fingers Hemp, owned by Halewood International, have been found to be in breach of the UK Advertising Code. The Scottish Government’s Alcohol Harm Prevention Team challenged an Instagram post from the brand in July, which stated: “Hemp Rum, coming to a joint near you” supported with an image of the product’s bottle, which stated…