Tennent’s lager in seven-figure ad campaign

C&C Group has launched its “biggest ever marketing drive in more than eight years” for its Tennent’s lager brand. The campaign includes a TV commercial,…

Havana Club rum in convenience activation

Pernod Ricard has lined up a limited-edition pack and marketing campaign for its Havana club rum brand, as it looks to boost sales through convenience…

Codorníu cava launches ad campaign

Cava producer Codorníu has lined up a new advertising campaign in the UK, as it looks to become the “market-leading cava by 2025”. The producer,…