Australian wine company Brown Brothers has come back to the UK market, after a four-year absence. The producer this week re-launched its Orange Muscat & Flora wine in partnership with Enotria & Coe and Tesco. The wine is 80% Muscat and 20% Flora, which is a crossing between Sémillon and Gewürtztraminer. A spokesperson for the company told Drinks Retailing that Brown Brothers pulled out of…

Brothers Drinks has acquired sparkling perry brand Babycham from Accolade Wines. The Shepton Mallet-based owner said yesterday that it plans to “reinvigorate the brand and to relaunch it in 2022, extending it to a new generation of consumers and sparkling drink fans”. According to Brothers, Babycham was originally launched in 1953 and invented by Francis Showering, a member of the Showering family who helped start…

Salford craft brewery Seven Brothers is launching a series of limited-edition beers to mark lockdown 2.0. Over the next month, the brothers we will be releasing range of 44cl special cans aimed at bringing a little joy to lockdown evenings. The first member of the “lockdown family” of beers is a 5% abv Rye IPA. It is described as “a sweet, nutty and spicy Rye…

Brothers Cider said it has experienced “exceptional results” following the launch of new variants; Red Apple, Tutti Frutti and Marshmallow. The flavoured cider producer saw year-on-year sales increase by 69% for the 52 weeks to June. This follows its momentum in 2019 when it was the fastest growing cider brand in the on and off-trade according to CGA and IRI, and the company, Brothers Drinks…

Brothers Cider has reported 17% year-on-year growth thanks to new product releases and increased distribution for its existing SKUs. IRI data shows that volume sales are up 17% in the 12 months to June 2019 following the launch of Parma Violet and Strawberries & Cream variants. Morrisons, Asda and Aldi are among the retailers to give the brand additional space over the summer. “The demand…

Back in 1995 Brothers Cider started selling its pear offering at the Glastonbury Festival, and the popularity of its seasonal and flavoured variants quickly gave the company a green light to extend into retail. Of course, Brothers was not the only producer to pledge its support for what was, at the time, a relatively untapped market for ciders with fruit flavours. But over the years…

Manchester brewery Seven Brothers has completed a £500,000 crowdfunding drive after attracting investment from more than 850 craft beer fans. The family firm has just received a major publicity boost after teaming up with Mercury Prize-winning band Wolf Alice to launch a collaboration beer called Yuk Brew. That followed hot on the heels of a beer made in partnership with Kellogs, using Cornflakes that were…