Brancott Estate is tapping into the trends for vegan and organic wines with the launch of a new collection. The Living Land Series, which is…
Brancott Estate is tapping into the trends for vegan and organic wines with the launch of a new collection. The Living Land Series, which is…
Pernod Ricard will release three new wines under New Zealand brand Brancott Estate this summer in a bid to show the diversity the Marlborough region can offer. The Brancott Estate Terroir Series features a Sauvignon Blanc and a Pinot Noir made from vineyards in the Awatere Valley. It is the more southern of Marlborough’s sub-regions and is said to produce wines with “lifted aromatics and…
New Zealand Winegrowers has hailed the decision to plant grapes in Marlborough as the “single most important event in the history of the New Zealand wine industry” as the region prepares to celebrate its 40th anniversary. On August 24, 1973, Brancott Estate planted the first vines in Brancott Valley, marking the beginning of an international success story. Forty years on and Brancott Estate is part…
Brancott Estate has teamed up with National Geographic to launch a competition designed to celebrate and reward curiosity. The campaign will take six drinkers to Cambodia to discover the local culture, accompanied by winning National Geographic Assignment photographer, Michael Yamashita. The winners will then head to New Zealand to meet chief winemaker Patrick Materman at the Brancott vineyard in the Marlborough region. Consumers need to…
Brancott Estate has teamed up with travel bible Lonely Planet to create an on-pack promotion offering drinkers the chance to visit cities like San Francisco and Kyoto. This new competition is part of the Curious Journeys initiative and features on 700,000 bottles of Brancott Estate Sauvignon Blanc. It is expected to be available until October this year. Consumers can win a trip for two…
Pernod Ricard UK is set to launch a 18.7cl bottle of Brancott Estate. The company already has Jacob’s Creek and Campo Viejo in the 18.7cl category, but says New Zealand is not yet represented. Channel director for wine Lee James said: “There is a retail opportunity for New Zealand in that category, which is growing at 28.5%. Sixty-five per cent of consumers who buy into…
