Bestway Wholesale has launched its World Cup campaign across all of its UK depots, offering promotions on items such as beer packs and soft…
Bestway Wholesale has launched its World Cup campaign across all of its UK depots, offering promotions on items such as beer packs and soft…
Tennent’s has announced enhanced investment of £14.23 million in sustainability, as part of its strategy to boost its contribution to the fight against climate change. The investment is enabling the company to introduce green technology and strategic partnerships.As part…
Botanicals from all around the world can now be found emblazoned on gin bottles in stores around the country. What’s next after lavender, lemongrass and peppercorn? Gin lovers can’t wait to find out, and producers are no doubt out in all weathers scouring the countryside for long-lost herbs to add to the mix. But that’s not enough for the growing number of G&T fans. These drinkers…
Convenience retailers have a glorious opportunity to boost sales in the days between Christmas and New Year, according to a leading retailer. The Co-op is bidding to build upon magnificent summer sales growth and it has identified that trading period as key for the channel. BWS trading manager Simon Cairns told DRN: “Christmas itself is very much a pre-planned occasion. You…
The inaugural Bordeaux Wine Month is in full swing as more than 40 retailers across the UK are hosting tastings, running promotional activities and celebrating the region. The trade campaign is designed to provide a fun and exciting way to drive summer sales and boost interest in Bordeaux wines. Retailers up and down the country have been engaging with new and existing customers and encourage…
We are heading towards the longest day of the year and I hope the sun continues to shine. We’ve had a mixed bag of weather so far and we know all too well that this can either boost or play havoc with alcohol sales. Let’s look at how the weather has impacted sales so far and predict what we can expect. …
Nicolas Feuillatte has launched new packaging for the UK market as it bids to boost off-trade sales and make inroads into the on-trade. The third biggest Champagne brand in the world is mainly distributed in the retail trade in Britain, and it aims to drive increased sales in the stores that stock it. Managing director Christophe Juarez told DRN: “We want…
Of course, this lifestyle legacy does mean tequila has always had a natural affinity with the on-trade, but its popularity is gradually spilling over into retail channels. In the past 12 months in the off-trade tequila has grown in value by 12{7c69fd72f8e2bab9ee87ef5a2685d86c0107c79a8a610a3574925e3ec9a3ba47} (Nielsen, May 2016), but now the lemon wedges are less prominent and its popularity is being driven by the more sophisticated image…
