The British Beer and Pub Association (BBPA) has called for the threshold for alcohol-free beer to be increased from 0.05% abv to…
The British Beer and Pub Association (BBPA) has called for the threshold for alcohol-free beer to be increased from 0.05% abv to…
Specialist wine importer Hallgarten and Novum has announced a partnership with alcohol-free wine company Thomson & Scott, makers of Noughty. Hallgarten said that this marks its expansion into the growing low and no category. The brand already has a series of low and no wines from other producers, including Brown Brothers and Villa Noria. Noughty is, however, its first fully alcohol-free brand. …
As functionality becomes more important and alcohol alternatives grow increasingly sophisticated, where do soft drinks end and non-alcs begin? And where do retailers put these drinks on their shelves? Chris Losh investigates When David Begg, founder of the Real Drinks Co, started out seven years ago, it was so hard to get listings for his sparkling tea that the head of one large…
Budweiser Brewing Group (BBG) has found that nearly half (48%) of Generation Z do not plan to drink this Christmas. BBG conducted a survey of 2,000 adults who celebrate Christmas to study drinking habits around the holidays. The survey also found that 34% of Generation Z feel more pressure to drink alcohol during this period, compared to previous years. Yet the trend…
The alcohol-free industry has urged the new health minister to end the delay on labelling reforms. Just under 80 alcohol-free brands, suppliers and drinks experts have pushed Andrew Gwynne MP to act on “outdated alcohol-free drinks descriptors”. In a letter to Gwynne, industry leaders explained that the current labelling regulations confuse consumers and stop them making informed choices about alcohol-free…
September saw the first day-long conference dedicated to low and no alcohol. The aim, says organiser and Club Soda founder Laura Willoughby, is to unite the industry and use the findings to create a white paper to guide the category into the future. Lucy Britner reports “There’s a really exciting future if we don’t fuck it up,” Seedlip founder Ben Branson tells…
Club Soda co-founder Laura Willoughby has advice for smaller stores to match the supermarkets Consumer demand for light, low-alcohol and alcohol-free drinks is not going away. IWSR forecasts annual UK sales growth for alcohol-free of 10% from 2022-2026, with the market already worth an annual £255 million, according to figures from Mintel. This is not a story of sudden sobriety: the trend…
For this issue, Lucy Britner sat down with the entrepreneurial force that is Amanda Thomson, the CEO and founder of B Corp-certified Thomson & Scott, maker of Noughty alcohol-free wine Amanda Thomson did one of the first interviews with Oasis. It was 1994, the year they released debut album Definitely Maybe, and they were playing at Sheffield’s famous Leadmill. Before a career in…
