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Pernod Ricard UK’s Beefeater Gin is extending into the RTD market with three new varieties.

Nohrlund, part of the Royal Unibrew Group, is launching a range of premium, natural RTD cocktails into the UK grocery channel.

A recent complaint against Blossom Hill's first canned spritz product, Blossom Hill Spritz, has been upheld by the Portman Group's Independent Complaints Panel.

A group of independent UK beer shops have forged a path together to highlight their sector and host an annual celebration.

Treasury Wine Estates (TWE) is launching a new pack design for its Blossom Hill varietals portfolio.

Elegantly Spirited, the owner of non-alcoholic spirits brand Strykk, is introducing a ready to drink (RTD) range, with the aim of fulfilling the need for “super-convenient, ready-to-go quality alternatives to alcohol”, as attitudes change and consumers look to moderate their drinking.

Brewdog Distilling has introduced four ready-to-drink (RTD) cocktail pouches in a collaboration project which combines its LoneWolf Gin with Regal Rogue vermouth.

Champagne sales soared 404% in the run up to the Easter bank holiday weekend, as consumers got prepared to celebrate the initial easing of lockdown measures.

2020 was the biggest year on record for the off-trade cider category, according to Westons Cider’s sixth edition of its annual Cider Report.

Ten Locks has welcomed Langley’s London Dry, Old Tom and First Chapter gins into the portfolio from this month, marking its entry into English gin. All three products are available to retailers now.

Northern Monk brewery and snack specialist Seabrook have joined forces to brew “the world’s first crisp-flavoured beers”.

Real Ale has rebranded as Real Drinks Group, a move which includes its three existing London shops in Twickenham, Maida Vale and Notting Hill.

The National Wine Agency of Georgia is planning an expanded campaign for the UK following record exports in 2020.

Armit Wines will be the exclusive distributor for Mendel Wines in the UK, from this month.

BWS sales returned to growth at the end of March 2021 as consumers prepared for the end of the first stage of lockdown.

Marks & Spencer is launching a new wine range, which is described as “an affordable invitation to wine lovers to venture off the beaten track and discover new varieties, regions and styles".

Thatchers Cider has unveiled a new marketing campaign for 2021.

Independent whisky bottlers Single Malts of Scotland has added new 11 year-old whiskies to its portfolio of flavour-led small batch bottlings, as part of the Reserve Casks range.

Molson Coors Beverage Company has launched its Beverage Hub, a dedicated team to support its growing portfolio of brands in emerging, fast-growth categories. It has also announced three new distribution partnerships as it continues to expand its footprint beyond the beer aisle.

Hush Heath Estate & Winery has launched two new beers under the Jake’s Drinks range.

Mark Anthony Brands International has today announced the first global marketing campaign for its White Claw Hard Seltzer brand, beginning in April 2021.

The Board of WineGB has announced that Peter Gladwin is to retire from the WineGB Board at the next Annual General Meeting, currently planned for May 27, 2021.  

Garçon Wines has hired ex-Somerfield wine buyer Angela Mount as its UK Supermarket Advisor, to help the company accelerate plans to “maximise space-saving, flat bottle potential” in UK supermarkets.

Nisa is launching its latest Spring Wine Festival to help its stores capitalise on the lighter and warmer evenings as lockdown measures begin to relax.

Jeroboams has launched its first exclusive spirit: Whistlepig Single Barrel 10-Year-Old Rye Whiskey.

A new virtual platform to help wine buyers from around the world connect with Australian wines is set to launch on April 27.

English wine producers are gearing up for the Big English Wine Easter, which will take place this weekend. 

Waitrose is introducing an organic wine in a bag-in-box format to its Duchy Organic range.

Walsh Whiskey has appointed Berry Bros & Rudd as its exclusive distributor in the UK.

Bombay Sapphire has announced that all 10 of its botanical ingredients are on track to be certified sustainable in 2021.