The latest new product development across beer, wine, spirits, RTDs and low & no.
SPIRITS AND LIQUEURS
Black Lake Vodka
40% abv
£35
USP: The Netherfield has announced the expansion of its portfolio with the launch of a new premium vodka. The Black Lake Vodka draws on the founders’ Siberian heritage with the first stage of freeze filtration paying tribute to an ancestral Siberian ritual, in which raw spirit is poured over metal bars left outdoors in the depths of winter, allowing intense cold and frozen steel to draw out impurities.
Hampden Fifteen
50% abv
£370
USP: Hampden Estate has released a new permanent rum to its core range. The Jamaican single rum is matured for 15 years in ex-bourbon casks, and is aged entirely in Jamaica’s hot, humid climate. On the nose, the drink opens with citrus oils, marmalade and lush tropical fruits. The palate has layers of cinnamon, clove and dried fruits. It then finishes with ginger spice, liquorice, grilled pineapple and bitter chocolate.
Mezcal Reina
43% – 53% abv
£68 – £485
USP: Founded by Susana Franyutti and Monica Torroella, Mezcal Reina is launching into the UK market with four premium agave products. Available at Master of Malt alongside other specialist retailers, the full lineup includes Mezcal Reina Espadín, Mezcal Reina Ensamble Espadín Tobasiche, Mezcal Reina Tobalá and Mezcal Reina Arroqueño. The founders said that the small-batch expressions are aimed at a premium market.
Glen Scotia Campbeltown Single Malt
53.9% abv
£59
USP: Campbeltown distillery Glen Scotia has revealed a limited-edition single malt, released in tangent with the Campbeltown Malts Festival. The liquid has been aged for seven years, initially in first-fill bourbon barrels before being finished for six months in ruby port casks. The distillery said the result is flavours of ripe red fruit, gentle sweet peat and warming spice.
Tomatin Legacy single malt whisky
43% abv
£37
USP: Tomatin has revealed a new packing refresh across its range of single malts. The whisky itself is matured in a combination of bourbon barrels and virgin oak casks. Meanwhile, the new packaging centres around a premium box, decorated with a wood-grain motif. The maker said this reflects the distillery’s commitment to wood and knowing the history of each cask.
Lillet Blanc 0%
0% abv
£15.99
USP: Maison Lillet has launched a 0% version of its aperitif. According to the brand, Lillet Blanc 0% has the same grape and citrus flavours of the original drink, just without the alcohol. The brand said the release of the product responds to aperitif culture becoming a global phenomenon.
Don Papa Masskara
40% abv
£29
USP: Don Papa Masskara rum has entered the UK market. Available on Amazon or at Sainsbury’s, the citrus-infused rum is made from local sugarcane and then aged for three years in American oak. The liquid is then infused with Philippine honey, calamansi lime and Siling Labuyo chilli.
Rare Find Single Cask Collection
46.7% – 55% abv
£65 – £175
USP: Indie bottler Rare Find is launching a selection of single cask whiskies, exploring the nuanced world of teaspooned malts. Coming from three different regions, the selection highlights strong examples of Scottish whisky. The release includes Speyside 22-Year-Old, Westport 18-Year-Old and Campbeltown 10-Year-Old.
Deanston Orange Wine Cask Finish 17-Year-Old
53.6% abv
£95
USP: Highland distillery Deanston has released its latest experimental whisky: Deanston Orange Wine Cask Finish 17-Year-Old. Crafted by master blender Julieann Fernandez, the whisky pairs Deanston’s signature waxy spirit with a two-year finish in Vino de Naranja casks sourced from Andalucía. The result is a liquid that has notes of citrus, stone fruit, honey and toasted nuts.
Mount Gay Bajan Spiced
35% abv
£25
USP: Mount Gay has entered the spiced rum category with Bajan Spiced. Rolling out in Tesco, followed by other national listings, the producer said the product comes as the spiced category continues to gain momentum. The liquid has notes of orange peel spice, grapefruit, ginger and sugar.
Ammos Aegean Vodka
42% abv
£62
USP: New to the UK market, Ammos Vodka is distilled with olives and lemons naturally sourced from around the Aegean, giving a citrus freshness and salinity. According to the producer, each ingredient undergoes a two-week maceration in British wheat grain spirit before being cold-distilled under vacuum, using rotary evaporation. The brand said it is the ideal spirit for a martini.
WINE AND SPARKLING
Sainsbury’s Taste the Difference Cotes de Gascogne
10.5% abv
£7.50
USP: Sainsbury’s has released a Cotes de Gascogne, blending Colombard and Sauvignon Blanc. According to the supermarket, the wine displays notes of grapefruit, pineapple and floral notes with hints of citrus and passionfruit. It said that the crisp palate is balanced with aromatic richness.
Little Owl Wines
12% abv
£15
USP: A new range of Greek wines has launched into the UK. Available in both Assyrtiko and Agiorgitiko varieties, Little Owl products are aimed at the off-trade. According to owners, the Assyrtiko is floral with notes of geranium and apple, with good acidity and a dry finish. Meanwhile, the Agiorgitiko has bright cherry notes and is then savoury on the palate.
Everflyht Estate Wylde
11.5% abv
£24
USP: Everflyht Estate in the South Downs has released a fruit-driven Charmat-method-style English sparkling wine, made in collaboration with viticulturist Luke Spalding. The wine blends Pinot Noir, Pinot Meunier, Pinot Gris and Chardonnay, offering a contemporary and fresh expression of the region’s fruit. Breaking away from traditional methods, co-founder Ben Ellis said he was drawn to the Charmat method due to its accessible nature, bringing English sparkling to more people.
Wednesday’s Domaine Doré and Boisé
6.5% abv
£18.99
USP: Wednesday’s Domaine has expanded into mid-strength wine with the addition of Doré and Boisé. According to the producer, Doré is a bright, rounded Chardonnay. Meanwhile, Boisé is a Tempranillo, with oaked and unoaked parcels bringing red fruit and gentle tannins. Both are made by blending a de-alcoholised organic base wine with full-strength counterparts to preserve the integrity of the drink.
Hey French: You Could Have Made It But You Didn’t.
13.5% abv
£38
USP: Pasqua has released the fifth edition of its most successful wine: Hey French: You Could Have Made It But You Didn’t. The Italian wine is made from Garganega, Pinot Blanc and Sauvignon Blanc, and has notes of fresh exotic fruit, chamomile and sage on the nose. The palate has rose and almond notes. According to the producer, the wine is a powerful expression of the vineyards situated on the Veronese side of Monte Calvarina. It blends vintages from 2015, 2024, 2018, 2019, 2022 and 2020.
Gusbourne English Rosé 2025
12.5% abv
£29
USP: Gusbourne has announced the launch of its English Rosé 2025, a Provence style Rosé, made in Kent. Created from 100% Pinot Noir, the Estate said that the drink speaks to the Kentish terroir, with grapes hand-harvested from Gusbourne’s Lower Mill Hill and Heartbreak vineyards on the south-facing escarpment.
Gusbourne Brut Rosé 2020
12% abv
£55
USP: Gusbourne has announced the release of its Rosé 2020 sparkling wine. According to the estate, the 2020 growing season was one of quiet confidence with a mild spring leading into a warm, dry summer. The resulting wine is poised and fruit driven with a mineral thread. It’s made up of Chardonnay, Pinot Noir and Pinot Meunier and was bottled in 2021. The wine has rested for a minimum of 56 months on lees.
Freixenet Diamond 0.0
0.0
£9.50
USP: Freixenet has launched a new alcohol-free sparkling wine: Diamond 0.0. According to the brand, the product is its first super-premium alcohol-free sparkling wine, handcrafted from Italian grapes. The liquid offers a fresh, balanced taste with refined aromas and a crisp, polished finish. It will be sold in 75cl bottles.
BEER AND CIDER
Peroni Nastro Azzurro 0.0% fruit beer
0.0%
£5.50 for 4x33cl cans
USP: Peroni Nastro Azzurro has launched a duo of 0.0% fruit beers: Limone di Sicilia and Arancia Rossa. The brand said the release is responding to the growth in the low & no category and the fruit beer category. The release is said to be backed by over £1m in marketing investment and will be available for purchase in 4x33cl packs.
Heineken Cruzcampo Sevilla Orange
3.3% abv
£5.80 for 4x44cl cans
USP: Heineken UK is introducing a Sevilla Orange variant of its Cruzcampo beer. Launching in grocery and convenience channels in March, the beer responds to the growing fruit beer segment. The brand said that the drink combines a pilsner profile with citrus notes.
Inch’s Reserve
7.4% abv
£2.80 for a 50cl bottle
USP: Inch’s has launched a high-abv premium apple cider. Created using apples grown within 40 miles of the Herefordshire mill, the brand said that it aims to recruit younger shoppers into the cider category via a bold look. The launch will be supported with sampling, in-store activations and a social media campaign.
Vocation Brewery Dry Humour
6% abv
£5.50 per 44cl can
USP: Vocation Brewery has released a new IPA in time for spring. The liquid has a crisp and sparkling finish with a sharp gooseberry twist. According to the brand, Nelson Sauvin, Hallertau Blanc and Citra hops bring white wine character, citrus and soft tropical notes while the gooseberry adds a zing.
Chouffe Cherry 0.0%
0.0% abv
£1.75
USP: Chouffe Cherry can now be found in a 0.0 version. Joining La Chouffe 0.0% from the same Belgian beer brand, the drink is set to roll out across Asda stores nationwide from April 2026. Like the full abv version, the liquid pours a deep dark red with a white foam head. The palate has notes of red fruit, balanced by almond and gentle spice.
Love British Hops series
4% abv
USP: East Yorkshire brewery Great Newsome has launched a series of beers to celebrate British hop growers. The selection launches with a 4% punchy pale ale named The Jester. Head brewer James said that the brewery was inspired to create the project after visiting a hop farm in Hereforshire where hops were being swapped out for apple trees. “That seemed a real shame to us,” the brewer said.
Heineken 0.0 Lemon & Elderflower / Heineken 0.0 Nectarine and Juniper
0.05% abv
£4 for 4x33cl packs
USP: Heineken has expanded its flavoured beers offering with two new 0.0% abv variants: Lemon & Elderflower and Nectarine and Juniper. The brand said that the drinks respond to the rising popularity of citrus and stone fruit flavours. Both will be available to purchase at Tesco with the Lemon & Elderflower also rolling out across the wider grocery channel.
Pineapple-Kiwi Rekorderlig
3.4% abv
RRP left to retailer
USP: Molson Coors is expanding the Rekorderlig cider range with the introduction of a Pineapple-Kiwi flavour. Being released in both 50cl bottles and cans, the drink blends pear cider with pineapple and kiwi. The brand said that the mixed format release helps retailers broaden their cider range with different formats suiting different occasions.
1664 Rosé
4.5% abv
£7.50 for 2 x 33cl bottles
USP: 1664 is introducing a fruit-forward beer to its range with 1664 Rosé. The liquid is set to have a crisp profile with a subtle pink hue. The producer said that the drink has exotic fruit flavours, alongside a touch of spice and delicate berry notes. The drink is going to be on sale at both Waitrose and Tesco.
Brothers Cider Shandy
1.2% abv
£2.80 – £3 per 33cl can
USP: Brothers is launching a Cider Shandy range to complement its existing range of flavoured ciders. The duo of drinks will include Classic Lemon and Dark Cherry, both of which sit at 1.2% abv. The brand said that the variants are a logical progression following its decision to focus on sessionable and easy-drinking ciders. It said it aims to reach the 18–30 demographic.
Kicking Goat Alcohol-Free Zero and Elderflower & Mint Cider
0.5% and 3.4% abv
£38 for 12 x 50cl bottles
USP: Kicking Goat has announced two new products: Alcohol-Free Zero and Elderflower & Mint Cider. Made from 100% fresh-pressed British apples from Kent, the producer said that the no-alcohol cider offers aromas of apple and fresh fruit flavours. At the same time, the latter blends apple juice with elderflower essence and a hint of mint.
Hippy Jungle Pale Ale
4.5% abv
£7.25 for 4 x 33cl cans
USP: Newcastle-based craft brewery Full Circle Brew has partnered with The OddBalls Foundation to launch its Hippy Jungle Pale Ale. Coming to Tesco, 10% of the profits from the beer will be donated to the OddBalls Foundation, dedicated to raising awareness for testicular cancer. According to the producer, the beer is a hop-forward pale ale with tropical fruit and citrus notes.
Fit Cat
4% abv
£32 for 12 x 33cl bottles
USP: A low-calorie lager brewed in Surrey has been launched to the UK market. Holding 90 calories per 33cl can, the beer has an abv of 4% and is aimed at drinkers who are seeking to be more moderate and flexible. The beer is primarily launching in the on-trade but can be purchased directly from the producer website.
Lucky Saint Lime & Sea Salt Lager
0.5% abv
£2.30 for 33cl can
USP: Lucky Saint has launched an alcohol-free beer infused with electrolytes, launching initially to TikTok shop as it aims to reach a younger consumer. According to the brand, the new beer is brewed with lime and mineral-rich sea salt, providing drinkers with magnesium, potassium and sodium. The brew is also low in sugar and only 80 calories per can.
RTDs AND MIXERS
Stoli Ginger Beer
0.0% abv
£1.99
USP: Stoli Vodka has announced the relaunch of Stoli Ginger Beer. The reformulated recipe emphasises ginger, chili and lemon juice, alongside coffee-bean-sourced caffeine. The brand said that the product aims to tap into non-alcoholic consumption trends and cocktail culture.
Four Loko REMIX
12%
£4.50
USP: Four Loko has released a high-abv variant of its RTD. The REMIX drink is 12% abv and comes in two flavours: Peach Pulse and Berry Blitza. The brand said that it was responding to the desire for higher alcohol cocktails among 21–34-year-olds.
West Coast Cooler
4% abv
£2.25
USP: Pernod Ricard is bringing Ireland’s number one RTD to the UK. West Coast Cooler combines a wine base with sparkling water and fruit flavours, creating a lighter drink within the category. The liquid is set to debut at Tesco for three months before rolling out elsewhere. The range includes a duo of flavours: West Coast Cooler Original and West Coast Cooler Sunburst, the latter of which has flavours of mango and passionfruit.
Aldi RTDs
Various prices and abv’s
USP: Aldi has launched a slew of RTDs this month, including the Belletti Hugo Spritz, which it said is perfect for the summer. Also coming to store are an Aperini Spritz Four Pack, the Infusionist Juicy Peach Vodka RTD and the Stefanoff Dark Berry Vodka RTD. As usual, the supermarket highlighted the cost savings compared to similar drinks from other brands.
Edinburgh Gin Hugo Spritz
5% abv
£2.25
USP: Jumping onto the spritz trend, Edinburgh gin has released a Hugo Spritz RTD for the spring and summer. The brand said that the launch comes in response to the drink being one of the top five most ordered cocktails in the UK on-trade. It blends floral notes with summer fruits, lifted by soda and a touch of mint.
El Jimador RTDs
6.5% abv
£2.39
USP: El Jimador has launched a duo of RTDs to the UK market for spring. The two sparkling margaritas will be availible in both Lime and Mango flavours in 25cl cans. Each is made with a blanco tequila base and can be purchased across wholesale, convenience and ecommerce channels. According to the brand, the launch comes in response to the rise of RTDs.
Quadz
18.8% abv
£4.99
USP: Global brands is launching Quadz, a high-abv RTD cocktail that comes in four different flavours. Targeting the stronger section of the RTD category, the brand said the bottles are built for pre-drinking or on-the-go drinking. The flavours set to be launched include Blue Razz, Cherry Daq, Lime Marg and Pink Marg.
Funkin spritzes
4.5% abv
£2.30
USP: As we approach the spring and summer months, Funkin has launched three new RTD spritzes: Sangria, Elderflower and Limoncello. At 4.5% abv, the brand said that the drinks were aimed at shoppers who wanted a lighter and more sessionable drink. It continued that it hopes the NPD would capitalise on brunches, picnics, BBQs and festivals.
Aperol Spritz RTD
5% abv
£3
USP: Campari Group has launched a lower-abv version of its bottled Spritz. At 5% abv, compared to the liquid’s normal 9% abv, the RTD is intended to be consumed on the go. The can will be rolling out across grocery, convenience and wholesale channels. It has the aperitif’s classic bittersweet orange flavour, along with herbal notes.
Jammy Red Wine x Cola RTD
7% abv
£2.50 per 25cl can
USP: Jam Shed has launched a new RTD: Jammy Red Wine x Cola. Launching into B&M, Home Bargains and Svers, the brand said it hoped the product would unlock new occasions for wine. Combining tastes of a jammy red wine and the fizz of cola, the brand said that the product was ideal for picnics, BBQ’s and festivals as we move into the summer season.
VOGO party pouches
15% abv
£1.85 for 3.5cl
USP: VOGO has launched a new type of RTD: premixed vodka shots in pocket-sized pouches. Aimed for cosumers between 20-35, the brand said that the product would fit today’s fast-paced, high tempo lifestyles. The fruit-flavoured vodkas are set to launch in four flavours: Strawberry Splash, Tropical Deluxe, Raspberry Blast and Citrus Zing.
