Mr. White’s Gin, the premium gin created by Michelin-starred chef Marco Pierre White and master distiller Chris Sadler, has been listed by Fine Wines Direct UK.

Pierre White, who has been dubbed ‘The Godfather’ of modern cooking, launched his gin nationwide in the spring. Mr. White’s Gin (40% abv) is being billed as a modern classic with a contemporary twist, rooted in English tradition with a nod to the chef’s Italian heritage.

The product is aiming at the craft market, made in small batches using copper pot stills.

Greg Williams, MD of Wales-based an online fine wine shop Fine Wines Direct UK, said: “We are delighted to have agreed a deal to distribute Mr. White’s Gin. This superbly crafted spirit is a great fit with our portfolio of gins, fine wines and other spirits. Our team members are excited to be bringing this gin to an even wider audience.”

“Creating a gin is like creating a sauce: the fine balance of ingredients – in this case botanicals – must be supremely good,” Marco Pierre White added.

“This gin reflects my approach to cooking – simple yet bold, with layers of complexity. It’s not about being flashy, it’s about being true to the natural ingredients. The juniper is bold and assertive but balanced with an unexpected depth of botanicals. This is a gin with a purpose.”

Mr. White’s Gin carries an rrp of £32.99 RRP for a 70cl bottle.