Drinkly has secured £250,000 via crowdfunding and it has announced plans to accelerate its growth to become “the UK’s number one on-demand drinks delivery provider”.

The tech platform www.drinkly.co.uk reached its crowdfunding target on Seedrs seven weeks after launching the campaign.

The online marketplace connects independent high street retailers with consumers and it promises “chilled beers, wines, spirits and more within one hour”.

It plans to move into 150 locations by December this year, and it said it has already secured more than 40 retail partners across central Scotland, London and the north of England.

John Robertson, founder and chief executive of Drinkly, said: “With this investment now in place, we’re able to push ahead with our ambitions to grow our retailer base, build out our tech and put in place a solid integrated marketing strategy to maximise our visibility among our core audiences. 

“We’ve set the course and we’re on track to make 2020 the best year yet. We’d like to thank everyone who has bought into Your Round and placed their confidence in Drinkly.  Cheers.”

Drinkly is backed by entrepreneurs including Brewdog’s James Watt and Stuart Middleton, chief commercial officer at Skyscanner. It has delivered more than 16,000 orders to customers in Edinburgh, Glasgow and London, adding more than £110,000 in revenue this year alone to its first retail partners business.

It has also engaged in exclusive partnerships with global drinks brands that have included Heineken.