Damm UK has taken a stake in Dalston’s Soda Co, making it the first soft drinks partner for the Bedford-based company.
Part of Damm’s wider Accelerator Programme, the partnership is aimed at supporting fledgling beverage brands that show growth potential.
The new collaboration will see Damm support Dalston’s Soda Co across production, distribution and commercial infrastructure to further its expansion across the on- and off-trade.
Coming amid Dalston’s Soda Co’s own success, the news follows a recent £850,000 investment in the brand, aimed at supporting development in the UK.
It also follows the appointment of Sally Rose as Dalston’s new managing director, a change that was first announced in January this year.
Commenting on the partnership, Damm UK noted increasing consumer interest in premium sodas made with real fruit.
Other examples of premium sodas on the market include Hip Pop, which made its supermarket debut in 2023; Living Things Soda, which rolled out nationally in the UK in 2024; and Poppi, a gut-health soda made with real fruit juice, which launched in the UK in 2026 in collaboration with Carlsberg Group.
Luke White, MD of Damm UK said, “We are excited to welcome Dalston’s as our first soft drinks partner which is well aligned with Damm’s premium offering that centres around craftsmanship, excellent ingredients and outstanding quality.
“We look forward to seeing Dalston’s flourish as we work together to help support its growth in the UK and beyond.”
Meanwhile, Duncan O’Brien, founder of Dalston’s Soda Co added, “It’s a little mind-blowing to see Dalston’s make it from its bootstrapped origins to partnering with Damm.
“They’re a superb ally for Dalston’s – we share a focus on producing great-tasting drinks, and a real respect for gastronomy, sustainability and the arts. It’s a huge vote of confidence in what we’ve built, and we’re thrilled at the growth potential that working with the Damm team brings.”



