Diageo has rolled out a new campaign for its Gordon’s gin brand, as it looks to capitalise on home drinking occasions. The new campaign builds…
Diageo has rolled out a new campaign for its Gordon’s gin brand, as it looks to capitalise on home drinking occasions. The new campaign builds…
Online wine retailer Naked Wines has named Rodrigo Maza managing director of its UK business. Maza will succeed former UK managing director, James Crawford, who will now dedicate his time to the chief financial officer role for the Naked Wines group. Crawford, who was the company’s CFO until he became UK MD in 2020, was reappointed CFO in October 2022. Maza joins…
Amber Beverage Group (ABG) has signalled its intention to become one of the major global producers of Irish whiskey. The company said late last week that it plans to invest “up to €35 million in the construction of one of the largest distilleries in the category”. Walsh Whiskey Distillery at Dunleckney will become the brand home for Writers’ Tears and The…
Pernod Ricard has partnered with The Coca-Cola Co to launch RTD Absolut & Sprite. The move follows a similar tie-up between Brown-Forman’s Jack Daniel’s Tennessee whiskey and brand Coca-Cola. Absolut & Sprite will be available in versions with Sprite and Sprite Zero Sugar, with the initial launch planned for select European countries in early 2024, including the UK, the Netherlands, Spain and…
The Food Standards Agency (FSA) has lowered the recommended safe daily dose of cannabidiol (CBD), the non-psychoactive component of cannabis found in several functional drinks. The FSA said today that healthy adults should limit their consumption of CBD to 10mg per day. Drinks brands such as Trip contain 15mg per can, while Goodrays contains 30mg of CBD per can. The updated advice has been based…
The Federation of Independent Retailers (the Fed) has welcomed this week’s announcement from shadow home secretary Yvette Cooper that Labour would crackdown on shoplifting and violence against shop workers. In a speech to the Labour Party Conference, Cooper said that a Labour government would stand with the Union of Shop, Distributive and Allied Workers, the Co-op, Tesco and small convenience stores “with a new law…
Diageo has launched a new “partnership lab” as the global drinks company looks to identify the next generation of digital products intended to elevate consumer experiences. Fusion by Diageo will complement incubator fund Distill Ventures, and it is designed for growth-stage technology companies to work with Diageo to develop digital concepts that “go beyond the bottle”. The theme for the first cohort is Celebrate at…
Navigating risk is part of daily life for every adult on the planet. Whether it’s deciding what to eat, where and when to cross the road or whether to participate in activities like sports or sunbathing, we constantly evaluate the possible consequences of our choices and decisions. Drinking alcohol is another example of a lifestyle choice which many millions of people around…
