At-a-glance guide to all the country’s vineyards released after three years of work The origins of Austrian wine, including single vineyards (Rieden), can now be seen at a glance. Following three years of groundwork, Austrian Wine has launched a digital atlas of wine origins at austrianvineyards.com. This is also the world’s first digital wine atlas covering an entire wine-producing country. Where does the Austrian…

Earlier this year, Treasury Wine Estates’ Australian wine brand, Lindeman’s, launched a new integrated marketing campaign, Step into The Sunshine. The campaign was created to drive awareness of the brand’s recent Carbon Neutral certification and drive relevancy and increase consideration of Lindeman’s wines. Officially launched in London and Bristol earlier this month, the Step into the Sunshine campaign includes the creation of carbon absorbing…

Beef up your sales with Beefsteak Club! Created by Ehrmanns with food and wine lovers in mind, Beefsteak Club is one of the fastest-growing wine brands in the UK. Our best-selling Beefsteak Club ‘Beef & Liberty’ Malbec has increased by 98.9% in value in the last six months and the range has expanded to include a Cabernet Sauvignon and Malbec Rosé.* This summer we…

Since we first began distilling our Classic Gin back in 2010 – a modern London Dry inspired by its home city – Edinburgh Gin has become one of the leading premium gin brands in the UK. Our pioneering approach to gin-making brought flavour to the category for the first time in the modern age, through our range of gin liqueurs, while…

Treasury Wine Estates’ award-winning Australian Wine brand, Wolf Blass, has announced that its “Here’s to the Chase” TV commercial will return to UK screens this month. The newly developed commercial will make its debut from March 16 to June 30 across a combination of Finecast Video on Demand (VOD) and Sky Adsmart TV broadcast platforms across the UK. Wolf Blass last appeared on…

More than 12 million sun-loving Brits jetted off to Spain in the past year and Barcelona was the most popular destination. It is easy to see why this enchanting seaside city is such a hit, as it is teeming with architectural treasures, the world’s greatest chefs and beautiful Mediterranean beaches. Barcelona is the home of Picasso, Gaudi, Dali, Lionel Messi, Ferran Adrià and, of course, Estrella…

Brands need provenance to survive in the modern cider category: those that can demonstrate a strong back- story and sense of place are thriving and those that cannot are falling by the wayside. British consumers are becoming more discerning about the products they are purchasing and are looking for genuine imports and local, independent producers, and that is a strong factor in Kopparberg’s success. It…