Bottles of B by Black Tower White will soon sport new neck collars, offering consumers a chance to win a luxury weekend for two.
The neck collar promotion, which is running now, encourages customers to nominate the unsung heroes in their lives to “‘B’ Our Champion” for a chance to win a luxury weekend for two in London, including a West End Show and a case of ‘B’ by Black Tower wine.
Four runners up will receive a case of ‘B’ by Black Tower, while the winner’s nominator will receive three bottles of it.
B by Black Tower, part of Reh Kendemann’s Black Tower portfolio, has just 5.5% abv and 55 calories per glass. The drink combines citrus fruits, grapefruit, lemon and orange with a dash of peach and apple.