Widget's not new

04 April, 2008

I read with interest the piece in the March 21 Off Licence News regarding Scottish & Newcastle's new lager widget for cans of Foster's and Kronenbourg 1664.

Carling Premier, has been available in a widget can since 1995 and is enjoying healthy volume growth of 28% MAT.

David Wigham

Portfolio activation director

Coors Brewer




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle ľ which makes it especially galling that we spend so much time divided over it.

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