Widget's not new

04 April, 2008

I read with interest the piece in the March 21 Off Licence News regarding Scottish & Newcastle's new lager widget for cans of Foster's and Kronenbourg 1664.

Carling Premier, has been available in a widget can since 1995 and is enjoying healthy volume growth of 28% MAT.

David Wigham

Portfolio activation director

Coors Brewer




Bookmark this


Site Search

COMMENT

Reasons to be cheerful

I would like to think my outlook on things is generally optimistic. Perhaps that’s a natural consequence of working with something designed to give pleasure. But recently it has become increasingly difficult to ignore a creeping sense of negativity pervading the British wine trade.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter