Limited edition Camels for indies

10 April, 2009

JTI is rolling out limited edition packs for its Camel brand, which will be available throughout April in the independent and wholesale channels.

The World Inside packs feature a "large and bold interpretation of the Camel logo", according to JTI, which remains intact when the lid is open.

Head of communications Jeremy Blackburn said: "The limited edition Camel packs have a fresh design in keeping with the brand's long

standing reputation for innovation."




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The judges met last week to sort out the winners in the independent categories of our 2018 Drinks Retailing Awards. The results are top secret until the awards dinner on February 6 but it’s giving nothing away to report that the overall standard of those that will be revealed in the shortlist of finalists in the January issue of DRN is higher than it’s ever been.

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