Fields, Morris & Verdin adds Champagne Leclerc Briant
Fields, Morris & Verdin (FMV) has added a new Champagne agency to its portfolio.
The family-owned Leclerc Briant has focused on organic viticulture for three generations and has been biodynamically certified since the 1980s.
The company, which was founded in 1872, was expanded in 1955 by founder Lucian Leclerc’s great grandson Bertrand Leclerc and his wife Jacqueline Briant. In the same year the House adopted its current name Leclerc Briant and moved to Epernay.
Pierre Bettinger, commercial director at Leclerc Briant, said: “Over the past few years Leclerc Briant has been given a new lease of life through the acquisition of new vineyards, renovated facilities, a new style of wine, and renewed ambition and drive.
“To further spread the word and find our way to the best tables, we needed to seek the best possible partners for our brand: trade partners who understand what we do, how we do it and why, and whom we could trust to represent our wines and re-build our brand.
"This was particularly true for key markets like the UK, the leading Champagne market in volume outside of France. Having agreed partnerships in numerous countries including key markets such the US, Japan, Germany and Italy, we were yet to find the right collaboration in the UK.
“It has been a long journey, but we are very happy and excited to start working with Fields, Morris & Verdin. We cannot wait to harvest the fruits of this new collaboration.”
David Zyw, buyer for Champagne, said: “We are delighted to introduce the wines of Leclerc Briant to our Champagne portfolio. There has never been a better time to be a Champagne drinker, the wines of the region have never been so diverse and stimulating. This is thanks to terroir driven producers, like Leclerc Briant, who go to greater depths than any, in the search of quality, and expression. The styles are of the times, and we look forward to introducing our trade customers to the pioneering work of Chef du Cave Herve Justin.”
The new additions include five Champagnes from the Classics range, and three from Leclerc’s Single Vineyards range. In addition, FMV will also now have three wines from Leclerc Briant’s Specialites range, comprising: Blanc de Meuniers, Pure Cremant, Cuvee Divine Solera, Rubis de Noirs and Abyss.
This latest announcement from FMW follows recent additions to the portfolio from Spain and South Africa.