The Wine Mill is relaunched as The Bottle CLub
The Wine Mill has been renamed and rebranded as The Bottle Club to better reflect the way people drink today.
The company, which was founded in 2014 by Shyam Lakhani and Rishi Lakhani, began by offering consumers a comprehensive range of wines and spirits. The rebirth of the company, as The Bottle Club, aims to “more accurately reflect the changing tastes, styles and drinking habits of today’s aficionados”.
Head of ecommerce, Mellanie Struthers, said: “We pride ourselves on selecting high quality drinks to cater for all tastes, so whether you are looking for the perfect gift for the whiskey connoisseur, a glass of bubbly over dinner or a classic G&T to impress at your next party, then we have the bottle for you.”
As part of the rebranding exercise the company has launched a campaign to help consumers find their “Missing Bottle”.