Tesco renews WSET partnership
Tesco has reconfirmed its place as one of eleven Gold Corporate Patrons in WSET’s partnership programme, which includes supermarkets, drinks producers and distributors.
The grocery retailer said the renewed partnership is part of a wider strategy for the business to further educate both staff and customers about the drinks industry.
The Corporate Patrons programme is designed to ensure the WSET receives essential funding to allow it to continue to develop its courses and qualifications, as well as maintain and advance its digital learning facilities and online global campus.
Tesco BWS category director, Rob Cooke, said: “We are delighted to be renewing our partnership with WSET and taking on the position of Gold Patrons. As the UK’s largest retailer for wines and spirits we have a responsibility to our staff and our customers to offer the best training possible. By working closely with WSET we are able to offer all of our BWS staff a comprehensive wine and spirits education and support the global industry in line with our core business strategy.”
Ian Harris, WSET chief executive, said: “As a leader in the wine and spirits retail sector we are thrilled that Tesco has reconfirmed its position as a WSET Gold Corporate Patron. Tesco has been a valued supporter of WSET for many years, having seen the benefits that well-educated staff can have on its business. We look forward to continuing our partnership, building on Tesco’s success and working together to drive education to support the future of the industry.”