Pickering's gives its 3 Queens gins a full off-trade launch

Pickering’s Gin’s 3 Queens range, which was originally created exclusively for luxury British cruise line, Cunard, is now being made available on dry land.

The 3Queens Gin range was originally launched in June this year. The range pays homage to co-founder Marcus Pickering’s great-uncle, Captain George Gibbons, who captained a number of iconic Cunard vessels.

Pickering told DRN: “As well as being a wonderful souvenir for those who have cruised with Cunard over the years, this collection is a real testament to what we can do as a distillery. Each of the three gins is totally unique and contain unusual botanicals – like sweet cherry, chrysanthemum and lotus root – which are not normally part of our DNA. We wanted to offer these products to the off-trade as something completely new from the Pickering’s stable that we are sure will appeal to outlets looking to add something special to their gin collection.”

The three-strong range comprises Queen Elizabeth, a “uniquely spiced gin” which contains lotus root, kaffir lime leaf, star anise and cardamom; Queen Mary 2, which is infused with apple, cinnamon, cheery and raspberry leaf; and Queen Victoria, a Mediterranean-inspired gin with flavours of blood orange, lemon myrtle and olive leaf. Each gin is priced at £39.95.

The three gins were originally launched to coincide with the £34 million refit of the Queen Victoria, which set sail on its first voyage around the Mediterranean in June this year. The ship is installed with a draft gin tap at sea, serving the Queen Victoria Gin. 

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