Morgenrot adds Pang Pang beers from Sweden

26 May, 2017

Morgenrot has added to its world craft beer portfolio with the “highly sought-after and utterly unique” Pang Pang beers from Sweden.

Pang Pang, which was set up by lone brewer Fredrik Tunedal in 2010, is the oldest craft brewery in Stockholm. The brewer has developed a reputation for producing eye-catching and distinctive beers, such as Shower Beer, a 10% abv double pale ale specifically made to be enjoyed in the shower.

The four-strong range also includes the 4.5% abv Tiki Tango Pale Ale, described as the ‘entry gate’ to Pang Pang beers; the 5.8% abv Golden Glock Fruit IPA, “containing every fruit you can name in five minutes”; and Flamingo-Go IPA (6% abv), which is a creamy IPA brewed with oats and Simcoe hops.

Tunedal said: “It is amazing to have my beers in the UK and I am delighted to be working with Morgenrot as we kick things off this summer. I have the deepest respect for the UK beer scene and brewing culture and am humbled to get this chance to mess your whole notion of craft beer up.”

Morgenrot’s commercial director, John Critchley, said: “We have been slowly building our craft beer portfolio, searching out breweries who are doing something a little bit differently, who have real personality and beers that assault the sense in the best possible way. When the chance to speak to Fredrik came along, we jumped at it and can’t wait to unleash some craft beer Swedish mayhem on the UK this summer.”

Others in the Swedish portfolio are not yet available in the UK, such as Bong Water, for which Tunedal rebuilt a fermenter into “the world’s largest bong” and smoked cigars through the freshly brewed vort.

Pang Pang, which translates into English as Bang Bang, was one of the first in Sweden’s craft brewing scene. Tunedal set up the brewery in 2010 aged just 25. 




Bookmark this


Site Search

COMMENT

The shops that stand out from the madding crowd

The judges met last week to sort out the winners in the independent categories of our 2018 Drinks Retailing Awards. The results are top secret until the awards dinner on February 6 but it’s giving nothing away to report that the overall standard of those that will be revealed in the shortlist of finalists in the January issue of DRN is higher than it’s ever been.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Twitter