Aldi to launch online wine sales

28 September, 2015

Aldi is to start selling wine online in the new year.

Wines will be sold by the case from early next year, spearheading the launch of a wider e-commerce operation that aims to draw thousands more UK customers to the German-owned retail chain.

UK wine buying director Mike James said: “We are very proud of our wine range, and while we always strive to deliver every day great value to our customers, we will never compromise on quality to achieve a price point and I believe it’s this that continues to set us apart.

“The launch of our e-commerce operation forms part of our long-term growth and investment strategy. Selected wines will be sold online by the case from early 2016, followed by non-food special buys in the spring. 

“Customers nationwide will be offered both home delivery and access to a convenient collections and returns service.”




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Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
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