The Open: Bordeaux brand Mouton Cadet part of final day suspense

20 July, 2015

Hugues Lechanoine with The Open's executive director Michael Tate

Baron Philippe de Rothschild’s chief executive Hugues Lechanoine will be sharing bottles of Mouton Cadet with guests at The Open today as 22-year-old Irish amateur Paul Dunne bids to scoop the famous Claret Jug trophy.

The novice golfer shares the lead with experienced pros Louis Oosthuizen and Jason Day going into the final day at St Andrews, Scotland.

Bordeaux AOC wine brand Mouton Cadet has just begun a three-year deal to supply wine at The Open, building on its status as official supplier to golf’s European Tour and to The Ryder Cup.

Lechanoine said: “Mouton Cadet’s association with golf is a natural fit and I am delighted that our brand has been selected as the Official Wine Supplier to The Open as we share the same values of heritage, conviviality and the pursuit of excellence.

“For 85 years Mouton Cadet has been producing high quality wines to bring pleasure to consumers around the world, and since 1860 The Open has been producing a legacy of great international Champions. I look forward to seeing who will hold aloft the famous Claret Jug trophy.”




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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