Raspberry Glitter joins Corky's range

13 May, 2015

Global Brands has added Raspberry Glitter flavour to its Corky’s schnapps range.

The launch, in Morrisons, is being backed by an online competition in which a consumer can win a hen party valued at £1,000. There are 100 prizes of goody bags.

Marketing director Simon Green said: “In the light of the success of the launch of Mango Glitter in 2013, Raspberry Glitter is natural progression for us using on-trend flavour and glitter technology.

“Corky’s is seeing triple digit growth in the off-trade and we are confident that the hen party competition will be a success and should benefit from more traffic and awareness.”




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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