Raspberry Glitter joins Corky's range

13 May, 2015

Global Brands has added Raspberry Glitter flavour to its Corky’s schnapps range.

The launch, in Morrisons, is being backed by an online competition in which a consumer can win a hen party valued at £1,000. There are 100 prizes of goody bags.

Marketing director Simon Green said: “In the light of the success of the launch of Mango Glitter in 2013, Raspberry Glitter is natural progression for us using on-trend flavour and glitter technology.

“Corky’s is seeing triple digit growth in the off-trade and we are confident that the hen party competition will be a success and should benefit from more traffic and awareness.”




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Reasons to be cheerful

I would like to think my outlook on things is generally optimistic. Perhaps that’s a natural consequence of working with something designed to give pleasure. But recently it has become increasingly difficult to ignore a creeping sense of negativity pervading the British wine trade.

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