Naked Wines toasts surging sales

29 September, 2014

All smiles: Naked boss Gormley

Naked Wines saw pre-tax profits rise by 56% during 2013, according to new figures published by the online retailer.

Turnover increased 11% from £34.9 million in 2012 to £38,7 million in 2013, while pre-tax profits jumped from £963,000 to £1.5 million.

It now has 141,000 “angels” in the UK. They pay £20 a month by direct debit, this money is invested in independent wine producers and the angels can then buy their wines at reduced prices.

The retailer, which was founded by Rowan Gormley in 2008, has recently been forced to apply waiting lists as interest in becoming an angel surges and it struggles to find enough wine to meet demand. 




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Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

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