Carling launches cherry cider

27 March, 2014

Carling British Cider has launched a cherry flavour.

The release follows the launch of Carling British Cider last year.

The new flavour is available now in single 50cl bottles and will be launched in six-packs in time for summer.

Brand director Jim Shearer said: “Stepping into the cider market last year was incredibly exciting for us and over the past 12 months we’ve had a brilliant response from customers who have been drinking and enjoying Carling British Cider.  

“Our new cherry-packed flavour is bursting with fruit flavours and got an overwhelming thumbs-up from cider drinkers in research.”




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There's not going to be a campaign for that for much longer

The campaign name There’s A Beer For That may have got cynics like me trying to think of things there wasn’t a beer for, but broadly speaking it was a force for good.

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