Whisky priced at £150k goes on sale in London

24 June, 2013

The Whisky Shop

An exclusive bottle of whisky priced at £150,000 has gone on sale at The Whisky Shop’s flagship store in London’s Piccadilly.

Royal Salute’s Tribute to Honour is a blend of whiskies aged at least 45 years and is presented in a bejewelled bottle, dressed by Garrard in flawless diamonds and shimmering gold.

Only 21 individually-numbered bottles were made for the global market and number 17 is now in the window at the Piccadilly store.

Managing director Andrew Torrance said: “The Whisky Shop is the first retail store in the UK to provide a dedicated platform for some of the world’s most exclusive whiskies and we are proud to be able to offer Tribute to Honour.

“Our premium flagship Piccadilly store was designed to be luxurious, accessible and educational to both whisky novices and connoisseurs alike and we have already had considerable interest in Tribute to Honour and the heritage and craftsmanship of this prestigious product.”

Colin Scott, the master distiller and the creator of Tribute to Honour, added: “Chivas Brothers has a phenomenal archive of high-aged whiskies, some of which, after decades of careful maturation, have acquired a rich intensity and deep concentration of sumptuous characters. It is these very few whiskies which I have personally selected to compose Tribute To Honour – this opulent and rarest of blends.”

Garrard, the world’s oldest jeweller to royalty, has embellished the Tribute to Honour black porcelain flagon with 413 flawless white and black diamonds.

These jewels form the shape of the Sword of State, one of the trilogy of treasures that make up The Honours of Scotland. 

The bottle is set in gold and silver, and 22 carats of gemstone adorn the decorative collar, while golden lions sit either side of the diamond encrusted sword. 

In total 341 craftsmen hours were dedicated to the manufacture of all silver and silver gilt elements, the cutting and setting of all gems, and the polishing of each individual bottle. 

Bookmark this

Site Search


The shops that stand out from the madding crowd

The judges met last week to sort out the winners in the independent categories of our 2018 Drinks Retailing Awards. The results are top secret until the awards dinner on February 6 but it’s giving nothing away to report that the overall standard of those that will be revealed in the shortlist of finalists in the January issue of DRN is higher than it’s ever been.

Click for more »
Upcoming events


Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know