November retail sales hit a six-month low

06 December, 2011

UK like-for-like retail sales fell 1.6% in November compared with the same month in 2010 – the weakest performance since May.

Total sales were up just 0.7%, against a 2.8% increase recorded in November 2010 by the British Retail Consortium-KPMG Retail Sales Monitor.

Internet and mail-order sales growth fell back in November after picking up in October. The increase of 8.6% was the lowest since March.

BRC director general Stephen Robertson said: “There’s a worrying lack of cheer in these figures. The weakest increase in sales for six months suggests consumers are keeping a tight rein on their spending, despite Christmas being so near. 

“Consumers are not quite in the Christmas mindset yet, although stores are working to generate much-needed sales with high levels of festive discounting.”

Helen Dickinson, head of retail at KPMG, said: “Any sales are hard won, with high discount and promotion levels. Retailers’ performance is suffering because of weak top-line growth and declining margins, making the backdrop even more challenging. 

“December will require some tough decisions for a number of retailers as they struggle to plot a path in such challenging conditions.”




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Lifting the spirits

I were to sum up alcohol sales over Christmas 2017 in one word, it would be “gin”. At Nielsen, we define the Christmas period as the 12 weeks to December 30 and in that time gin sales were £199.4 million, which means they increased by £55.4 million compared with Christmas 2016. There’s no sign the bubble is about to burst either. Growth at Christmas 2016 was £22.4 million, so gin has increased its value growth nearly two-and-a-half times in a year. The spirit added more value to
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