Ticketmaster promotion for Woodpecker

12 May, 2011

Woodpecker cider is launching a national on-pack promotion with the chance to win a £200 Ticketmaster gift card every day in June and July.

The Shake Your Tail Feather promotion will feature on 1.8 million 50cl cans of the brand in all channels of the off-trade from June.

John Edwards, marketing director at Jygsaw Brands, said: “Shake Your Tail Feather recognises that our fans are fun loving party-goers who love a great night out.

“As cider continues to enjoy consumer demand and growth, this promotion will enable retailers to stock a brand that will create excitement and trial in a pack format we know shoppers love, encouraging more sales as a result.”




Bookmark this


Site Search

COMMENT

Richard Hemming MW: beware inverse snobbery

Few things can bring communal pleasure so intimately as wine. Apart from a hot tub, perhaps. Sport can trigger mass jubilation, film gives us shared empathy, but wine has a nigh-unique ability to bestow conviviality among us through a shared bottle – which makes it especially galling that we spend so much time divided over it.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter