Sainsbury's shoppers to choose beer champions

26 April, 2011

Sainsbury’s is inviting its customers to help judge its latest beer competition.

There will be four regional heats for the Sainsbury's Great British Beer Hunt 2011, with the top four from each region given a three-week listing in September.

Following a grand final at the end of the month, two winners will be announced and rewarded with six-month listings across the Sainsbury’s estate.

Customers are being allowed to take part in the judging, which takes place in Edinburgh, Uttoxeter, Watford and Bristol.

Judges can choose up to eight beers to sample, before recording the four they like best.




Bookmark this


Site Search

COMMENT

Reasons to be cheerful

I would like to think my outlook on things is generally optimistic. Perhaps that’s a natural consequence of working with something designed to give pleasure. But recently it has become increasingly difficult to ignore a creeping sense of negativity pervading the British wine trade.

Click for more »
Upcoming events

Polls

Is blended Scotch overshadowed by single malt in retailers?

  • Yes
  • No
  • Don't know

Facebook

Twitter